Why has the discount percentage changed?

Edited

If you’ve noticed that the discount percentage for a retailer has changed, there are a few possible reasons for this. Retailers can update their discount offers at any time, and Gocertify ensures that verified users always receive the most up-to-date offers available.


1. Retailers can adjust discounts at any time

  • Brands and retailers control their own discount offers, including the percentage off they provide to students, healthcare workers, or other verified groups.

  • Discounts may increase or decrease depending on promotional periods, seasonal offers, or business decisions made by the retailer.


2. Temporary promotions & limited-time offers

  • Some retailers offer higher discounts during special events, such as:

    • Back-to-school promotions

    • Black Friday & Cyber Monday deals

    • Holiday sales

    • New customer promotions

  • Once these special offers expire, the discount may revert to its standard percentage.


3. Retailer policy changes

  • Retailers can change their discount policies at any time. This could be due to:

    • Changes in business strategy

    • Adjustments to student, healthcare, or other discount programmes

    • A shift from percentage-based discounts to fixed-price reductions


Discounts can change at any time, but once you’ve successfully verified and received a discount code, it will remain valid for that purchase. If the retailer has updated their offer since your last verification, you may need to verify again to access the latest discount.